The Rawalpindi Waste Management Company (RWMC) has launched a city-wide cleanliness and awareness campaign ahead of Eid-Ul-Azha 2026, urging residents to dispose of sacrificial waste properly.
The Rawalpindi Waste Management Company (RWMC), acting on the directives of Punjab Chief Minister Maryam Nawaz Sharif, has initiated a city-wide cleanliness and awareness campaign in preparation for Eid-Ul-Azha 2026. This initiative aims to educate residents about proper disposal methods during the holy festival.
As part of the campaign, RWMC has established awareness camps across the city to inform citizens about the correct handling of sacrificial waste. According to an RWMC spokesperson, these camps will provide educational materials and distribute pamphlets at markets, mosques, and recreational areas. Door-to-door awareness drives are also underway, with additional efforts focused on disseminating information through social media platforms.
RWMC has emphasized that residents should not dispose of animal waste in streets or open spaces but rather place it in designated bags before depositing it into waste containers or handing it over to sanitation workers. The company warns against violations and states that violators will face fines up to Rs 50,000 for dumping waste in unauthorized areas. A helpline number, 1139, is available round the clock for complaints and guidance.
In addition to these efforts, RWMC communication teams have set up special awareness camps at Pir Mehr Ali Shah Arid Agriculture University and Rawalpindi Women University, where pamphlets and waste bags were distributed among students and members of the public. Awareness materials were also provided to worshippers after Friday prayers across the city. Religious scholars and prayer leaders were requested to encourage citizens during their sermons to maintain cleanliness and cooperate with sanitation staff.
The spokesperson highlighted that maintaining cleanliness and protecting the environment is a collective responsibility, emphasizing that sanitation staff will continue working round-the-clock during Eid-Ul-Azha. He appealed to residents to dispose of waste at designated points and cooperated with field teams to help transform Rawalpindi into a "zero-waste city."
