Reports reveal that Jennie of BLACKPINK has amassed over 20 billion won ($16 million) through her agency, OA Entertainment, since its launch in November 2023.

Jennie received approximately 9.5 billion won last year and an additional 14.3 billion won in 2024, bringing the total to nearly 23.8 billion won.

OA Entertainment focuses on creativity and originality, with Jennie fully owning the company while her mother serves as its head. The agency handles her solo career, including advertisements, music promotions, performances, and personal projects.

The company showed strong financial growth, earning 18.9 billion won in revenue during its first year and increasing to 23.8 billion won last year despite slightly decreased operating profits due to higher expenses.

Jennie's global popularity has grown beyond K-pop, with her solo album 'Ruby' gaining international attention and her inclusion in Time magazine’s list of the world’s 100 most influential people.