Today, National Healthcare Group (NHG) announced a comprehensive rebranding initiative that will take effect on July 1, transitioning its name to NHG Health. This change aims to better reflect the group’s shift toward integrated, patient-centred, and population-focused care in central and northern Singapore.

Key Changes & Objectives

  • Unified Identity:
    All member institutions including Tan Tock Seng Hospital, Khoo Teck Puat Hospital, Yishun Community Hospital, Woodlands Health, NHG Polyclinics, the Institute of Mental Health, National Skin Centre, and the National Centre for Infectious Diseases will adopt the new NHG Health brand and logo.
  • Streamlined Care Journey:
    The refreshed branding fosters stronger collaboration across NHG’s network, enabling easier access to a wider range of services and eliminating fragmentation in patient experience.
  • Enhanced Mission Focus:
    The simplified name underscores NHG’s expanded role as a regional health manager, emphasizing preventive healthcare, community wellness, and long-term population health.
  • Consistent Messaging:
    NHG Health consolidates institutional identity, reinforcing a cohesive strategy in communications, outreach, and community engagement starting July 1.

Why It Matters

  • Strengthened brand clarity across hospitals, polyclinics, and specialty centres.
  • Improved collaboration and patient navigation across the NHG network.
  • Signals NHG’s commitment to proactive, integrated public health beyond traditional clinical boundaries.